ADVANTAGES OF OPERATING A SOCIAL CASINO
If you run a land-based casino, there are numerous reasons why you should consider getting into the social casino industry through social casino games. The games will be an extension of your brand. While people will not wager real money, there are numerous value opportunities therein. At Ruby Seven, we pride ourselves on helping casino owners develop content and popularize their social casino games through our in-house studio. We will develop your social casino for you from start to finish. We also help with the launch, marketing, user acquisition, and setting up analytics for your social casino game. What Are Social Casinos? Social casinos are free-to-play games that mirror real casino games but do not let users gamble with real money. Examples of popular social casino games are Zynga Poker and Slotomania. The aim of social casinos is to give people a casino experience without the risks that come with gambling using real money. Although social casino games are offered via the internet, they are not referred to as online casinos. Online casinos are websites where people play with real money and have been around since the 1990s. Social casinos have boomed with social media. The Advantages of the Social Casino Industry Visibility Land-based and online casinos can add much-needed visibility to people who are interested in the casino experience. There is always a big likelihood that new social casino players will eventually want a real-casino experience. They are likely to visit a casino whose brand they recognize. At Ruby Seven, our research shows that 82% of social casino players have visited a land-based casino in the last 12 months. Nurturing potential casino players through the social gaming experience takes time. Some people can take 2 years before going for a real casino experience. Ruby Seven works with clients to develop real valuable in-game content to help nurture leads into avid brand followers. Monetization Opportunities Although people do not play with real money, the social casino industry is still worth billions of dollars. First, players may need to buy chips to start playing. The only caveat is that they cannot convert the chips back to cash as they normally would in a real casino. Social games can create extra value through in-app purchases and ads. It takes concerted efforts to put together a great social gaming experience. You need a behind-the-scenes team to keep working to improve the game for users. It’s, therefore, important to create a self-sustaining and even a profitable social gaming app. We can help you think this through and develop a working model. Data Insights Social casino games also provide an avenue to gather data to generate insights on user behavior. This information is quite valuable whether you are trying to improve monetization within the social casino app or attempting to convert users to real casino players. We are the Right Social Casino Partner for You L-based casino owners seeking to get into the social casino industry need to find the right game developer, look no further than Ruby Seven Studios. As a developer we have prior experience in creating games for multiple platforms. At Ruby Seven, we have worked with multiple casinos and slot content developers to create content for including Apple, Google Play, Facebook, and web platforms too. Let us help you figure out how to leverage the social casino industry. 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Junior QA Engineer: Casino Games
Social and mobile gaming studio Ruby Seven Studios is in a search for a sharp game tester for our office situated in Kochi, Kerala. This is your chance to get involved with a creative gaming studio, and to add to our ever growing roster of games across Facebook, iOS, and Android. You’ll be involved with testing and ensuring the quality of our games, which range across domains from Social, iOS and Android, to PC. You’ll be busy preparing test cases and testing plans alongside our team of inspired, quirky gaming minds. 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Data Analyst
Data Analyst Social and mobile gaming studio Ruby Seven Studios is looking fora talented Data Analyst to work for our office situated in Kochi, India. This is your chance to get involved with a creative gaming studio, and to add to our ever-growing roster of games across Facebook, iOS, and Android. You will be handling these responsibilities: Consulting with internal customers (e.g., Marketing team, Game Producers) to develop analysis and frame actionable insights that helps the management in decision making Wrangling data from multiple sources (including but not limited to): sales, product, player events, and customer/player databases, to create integrated views that can be used to drive decision making Working with several large and complex SQL databases Designing and building reports and analytical dashboards Perform statistical analysis and A/B tests in events of new feature or content releases Routinely keep an eye on anomalies in the game data and provide reasoning for the same Tech Skills Required: Highly proficient in SQL with ability to write efficient queries and taking data from multiple datasets as and when required Should have a strong working knowledge in Excel and proficiency in either R or Python for automation purposes Exposure to any visualization tool/ library (Tableau, ggplot, matplotlib, etc) Machine learning algorithms – Individual who has exposure to ML modelling techniques will be an added advantage Tools -Any Big data knowledge (e.g., Hadoop, Spark) will be an added advantage Qualifications: Educational qualification – Degree (Bachelors/ Masters) in Computer Science/ IT; Engineering; Information Systems; Math/Statistics Highly analytical data junkie who enjoys business analysis by using data interpretation skills Positive, people-oriented, and energetic attitude Self-starter and curious person who sees information as a tool to find answers to business questions Analytical, creative, and innovative approach to solving problems Strong written and verbal communication How to apply: • Send the CV to careersindia@rubyseven.com Do Not Sell My Personal Information Do Not Sell My Personal Information Do Not Sell My Personal Information Do Not Sell My Personal Information Do Not Sell My Personal Information Do Not Sell My Personal Information Do Not Sell My Personal Information Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on your phone or tablet, or play on web or Facebook!Play our A-Play Online game on
RUBY SEVEN STUDIOS ANNOUNCES NEW PARTNERSHIP WITH THE LEADING ASIAN GAME PROVIDER, RISING DIGITAL GAMING
MARCH 24, 2021 – Reno, NV – Ruby Seven Studios announced a new partnership today with Las Vegas, Nevada based gaming company Rising Digital Corporation. Rising Digital is a premier provider of Asian themed slots; developing and providing slot games to major gaming manufacturers globally. This partnership will expand Ruby Seven’s vast content library of games to include Rising Digital’s most popular slots across Ruby Seven’s suite of social casino applications. Rising Digital will provide Ruby Seven players with well known casino games such as Fortune Blossom, Blazing Creatures, Jungle Wealth and many more. Download and play today via the Apple AppStore or Google Play Store. ABOUT RUBY SEVEN STUDIOS: Ruby Seven Studios is an award-winning social casino gaming company based in Reno, Nevada and Kochi, India. Our mission is to bridge the gap between land-based casinos, online casinos and social casino gaming apps through strategic partnerships, which now include Pechanga Resort & Casino, Delaware North Gaming, Mystic Lake Casino Hotel and Fantasy Springs Resort Casino, as well as gaming content partners Konami, AGS, Everi, Aruze, Incredible Technologies and more. With more than 125 employees worldwide, Ruby Seven Studios has created more than 20 titles for the Apple, GooglePlay, Amazon Kindle, Facebook and web platforms including Best Bet Casino, Mystic Slots, Fantasy Springs Slots and Lucky North Casino. To learn more about Ruby Seven Studios, please visit rubyseven.com. ABOUT RISING DIGITAL: Founded in 2013, Rising Digital Corporation is a gaming company that develops and publishes slot and table games, mobile games, game systems, and platforms. Rising Digital has become the premiere developer of Asian themed slots and provides games to most major gaming manufacturers globally. Rising Digital games can be found in casinos around the world as well as digitally online. These games are created by the highly talented Rising Digital team of designers and integrated onto publisher and operator platforms with its experienced engineering team. Rising Digital’s GLI certified remote game Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies. Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies.Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies.Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies.Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies.Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies. Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies. Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies.Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies.Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies.Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies.Enjoy your favorite real casino slot games right on your mobile device, computer, or Facebook. All the thrills of the casino with fan favorites from Konami like China Shores and classic slots from Aruze like Flaming Chilies.
WHY SOCIAL CASINOS ARE TAKING THE MARKET BY STORM
The world is moving online at a faster rate than ever before and the gambling industry is no exception. Brick-and-mortar casinos around the world are extending their brands to the growing social casino market for big returns. Here, we’ll introduce you to the value of social casino games and how you can use them to your benefit. What Are Social Casino Games? Social casino games are free-to-play games that typically interact with or are based on social media. They create similar experiences to real casinos through games such as slots, blackjack, video poker, and bingo without the risk of real-world gambling. Unlike real Las Vegas casino games, the outcomes aren’t necessarily random but are instead based on algorithms designed to maximize engagement and player satisfaction. Without real gambling, profit is instead generated from offering in-game benefits and virtual currencies that can be bought with real money. These virtual benefits don’t give players any real advantage, but they make the game more fun and engaging, offering a more personalized experience that many will pay for. How Big Is the Social Casino Market? The social casino industry is growing at an impressive rate, engaging over 170 million active gamers globally. There are five main reasons why these social casino apps and games are so popular: What’s Good for Customers Is Great for You You might be nervous about offering so many people something for free but trust us when we say these mobile social casinos can be extremely lucrative. Here’s how a B2B social casino solution could befit you: Extra Revenue While customers don’t usually pay to play on social casinos, the games’ fun and engaging natures often incentivize them to pay for microtransactions like virtual currency and other in-game benefits. One of the most successful social casino games takes $22 million in revenue every month. Reach A New Audience Free games on social media tend to attract more players than real-world gambling. The lack of any gambling features also means your social casino apps can be played by people of all ages. You can consider your social casino as an extension of your physical brand, keeping your existing customers engaged in your brand and reminding them of how much fun your casinos are, and introducing potentially millions of new players. Games from a good game developer build loyalty, which translates into players who keep coming back. Prepare for the Future Social casino games can be rolled out in hundreds of countries simultaneously, giving you the opportunity to build loyal customer bases worldwide. This means if you decide to extend your physical casino to any of these locations, you can be confident you have players waiting for you. Don’t Fall Behind By now, you may be considering your own social casino app. If so, now is your opportunity to get ahead of the competition. We’re an award-winning social casino game developer with years of experience. If you’re ready to extend your casino business to millions of people around the world, contact us now for our B2B social casino solutions. 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CHOCTAW CASINOS & RESORTS LAUNCHES MOBILE SLOTS GAME, CHOCTAW SLOTS
DURANT, Okla., (March 1, 2022) – Choctaw Casinos & Resorts is excited to announce a new way to play your favorite casino games, Choctaw Slots! The launch of Choctaw Slots brings a unique, free-to-play gaming experience available on all mobile application platforms including Facebook and online at ChoctawSlots.com. “Choctaw Casinos & Resorts is seizing the opportunity to enhance the overall gaming experience beyond Southeastern Oklahoma as users can play Choctaw Slots on any device and from anywhere around the world,” states Wendy Carter, Executive Director of Gaming Marketing at Choctaw Casino & Resort – Durant. “We’re excited to expand into the global social casino market, while also continuing to create superior free-to-play gaming experiences for our current casino and resort customers.” With more than 100 popular casino games, Choctaw Slots offers users the chance to play blackjack, bingo, video poker and more: all for free! Users can play their favorite slots from the casino floor from providers like Konami, AGS, Everi, Aruze and Incredible Technologies. Choctaw Casinos & Resorts chose the leading free-to-play social casino provider, Ruby Seven, to develop Choctaw Slots. Ruby Seven has over seven years of casino app development experience and creates the ultimate experience for avid casino game players, making them the ideal partner. Choctaw Slots is a free-to-play social game only intended for entertainment purposes. While you can make in-app purchases to enhance the overall gaming experience, there is no chance of winning actual money. To experience Choctaw Slots, visit ChoctawSlots.com or download it today on your mobile device. ABOUT CHOCTAW CASINOS & RESORTS: Owned and operated by the Choctaw Nation of Oklahoma, the third largest Indian Nation in the United States with more than 200,000 tribal members and 10,000 employees. Choctaw Casinos feature a variety of gaming, hotel and resort properties throughout southeastern Oklahoma. Locations include Durant, Grant, Pocola, Idabel, Broken Bow, McAlester, Stigler and Stringtown. The Choctaw Casino & Resort-Durant underwent a $500 million expansion in August 2021 that added 1,000 more rooms and created 1,000 new jobs. The new 21 story Sky Tower includes an expanded gaming floor and fresh amenities such as new pools, parking garage, retail space, entertainment options and dining venues. For more information, visit www.ChoctawCasinos.com. ABOUT RUBY SEVEN STUDIOS: Ruby Seven Studios is a top-ranking social casino gaming company based in Reno, Nevada and Kochi, India. Our mission is to bridge the gap between land-based casinos, online casinos and social casino gaming apps through strategic partnerships with land-based casinos, which currently include Mystic Lake Casino Hotel, Pechanga Resort & Casino, Delaware North Gaming, Fantasy Springs, Lake of the Torches Casino, and Choctaw Casinos & Resorts. With more than 130 employees worldwide, Ruby Seven Studios has created more than 20 titles for the Apple, GooglePlay, Amazon Kindle, Facebook, and web platforms. To learn more about Ruby Seven Studios, please visit rubyseven.com. 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RUBY SEVEN STUDIOS ANNOUNCES NEW PARTNERSHIP WITH LEADING CONTENT PROVIDER, AGS
FEBRUARY 17, 2022 – Reno, NV – Ruby Seven Studios announced a new partnership today with AGS, a leading Las Vegas, Nevada based gaming content provider. AGS is a premier provider of Class II and Class III Electronic Gaming Machines (“EGM’s”) to major gaming operators globally. This partnership will expand Ruby Seven’s vast content library of games to include several of AGS’s most popular titles across Ruby Seven’s suite of social casino applications. AGS will provide Ruby Seven with a variety of player-favorite titles including Rakin Bacon, Golden Wins, and many more. Download and play today via the Apple AppStore or Google Play Store. ABOUT RUBY SEVEN STUDIOS: Ruby Seven Studios is an award-winning social casino gaming company based in Reno, Nevada and Kochi, India. Our mission is to bridge the gap between land-based casinos, online casinos and social casino gaming apps through strategic partnerships, which now include Pechanga Resort & Casino, Delaware North Gaming, Mystic Lake Casino Hotel and Fantasy Springs Resort Casino, as well as gaming content partners Konami, AGS, Everi, Aruze, Incredible Technologies and more. With more than 125 employees worldwide, Ruby Seven Studios has created more than 20 titles for the Apple, GooglePlay, Amazon Kindle, Facebook and web platforms including Best Bet Casino, Mystic Slots, Fantasy Springs Slots and Lucky North Casino. To learn more about Ruby Seven Studios, please visit rubyseven.com. ABOUT AGS: AGS is a global company focused on creating a diverse mix of entertaining gaming experiences for every kind of player. Our roots are firmly planted in the Class II tribal gaming market, but our customer-centric culture and remarkable growth have helped us branch out to become one of the world’s most comprehensive commercial gaming suppliers. Powered by high-performing Class II and Class III slot products, an expansive table products portfolio, highly rated social casino solutions for players and operators, and an iGaming platform and large library of proprietary and third-party online games, AGS offers an unmatched value proposition for its casino partners.
LOYALTY PROGRAMS AND ALTERNATIVE GUEST ENGAGEMENT STRATEGIES IN THE SOCIAL CASINO INDUSTRY
Loyalty Programs Have Proven to Be Effective Marketing Strategies The closure of casinos during the pandemic caused these businesses to lose untold profits. Some went out of business. During that same time, however, the die-hard gamblers never lost the thrill of hearing the ding, ding, dings of the bright, shiny slot machines. Through the many social casino gaming apps, they continued to gamble, but in a different way. With social casino games, players could gamble on their personal electronic devices for free. On the other hand, land-based casinos were destined to continue losing money without in-house customers. Gaming Professionals Save the Day Social gaming professionals, however, came to the rescue. They found the B2B social casino solution to reel in customers to the casinos. These professionals employed a tried-and-true marketing strategy to get people from their couches and into the brick-and-mortar casinos. And, what is this highly lucrative way that proved to be a marketing bonanza? Rewards, of course! Doling out prizes on social gaming sites was the answer for lagging sales in a pandemic-era economy. By offering prizes which had to be redeemed in person at a physical casino, patrons responded to the call. One casino involved in a popular reward program saw a 10% volume increase of patrons within the initial trial period of 90 days. It also showed a 100 increase in foot traffic among those who were cashing in their rewards. In all the ways that the success of their loyalty program was measured, the numbers showed a dramatic increase. It also proved that loyalty programs are effective, profitable marketing strategies that convert online social casino gamers into live casino customers. There would be no looking back. The key to loyalty-program marketing success unlocked a spigot that social gaming professionals will continue to tap. This platform is designed to keep gamblers playing their favorite games. When done, they will be directed to drive to their favorite casinos and cash in those rewards. Once inside the casino, the statistics tell the story that players who cashed in their rewards also spent money gambling. Double the Rewards This marketing strategy is not only effective in increasing sales but is just as potent in decreasing the cost of advertising. Traditionally, casinos spend a sizable budget to lure customers through their doors. But, with loyalty rewards, costs of getting the word out are significantly lower and the return on the casino’s investment is often hundreds of times the initial funding. Loyalty-based programs are here to stay for the foreseeable future. Our social gaming company has proven that getting gamblers into a casino with a reward is a winning solution for casinos with less than stellar sales. The metrics reveal that we have tapped into a successful formula that, like a fishing reel with good bait, will bring about the desired result.
MYSTIC SLOTS® PARTNERS WITH MINNESOTA VIKINGS TO LAUNCH NEW GAMES
RENO, NEVADA (Dec. 21, 2021) – Ruby Seven Studios, Mystic Lake Casino Hotel® and the Minnesota Vikings are pleased to announce the launch of the new Vikings Lounge within the Mystic Slots app, adding yet another dimension to the already strong relationship between Mystic Lake and the team. The launch brings unique, Vikings branded game content to the award-winning Mystic Slots free-to-play app and website. The addition of the new jackpot lounge marks one of the first partnerships between a professional football team and a social gaming platform to create team specific gaming content. The Vikings branded jackpot lounge features a Vikings branded slot machine, Vikings keno and scratcher games, as well as an exciting sports game, ScoreBox. ScoreBox allows players to pick randomized squares and see if their square matches the outcome of the Vikings games throughout the season. The fun never ends for Vikings fans with Mystic Slots and the new Vikings lounge, making every day game day. Mystic Slots is free to download or play online and ties into Mystic Lake’s Club M rewards, allowing guests to earn points redeemable for hotel stays, meals and more. The Mystic Slots social casino game includes custom content and video slot titles available at the casino, such as Konami™, Everi™, AGS™ and many others. It also features video poker, bingo, keno, roulette and blackjack. Mystic Slots was developed by Ruby Seven Studios, a top social casino game developer and publisher. Mystic Slots is intended for an adult audience for entertainment purposes only. The game experience does not offer an opportunity to win real money. For more information or to play or download Mystic Slots, visit MysticSlots.com. About Ruby Seven Studios: Ruby Seven Studios is a top-ranking social casino gaming company based in Reno, Nevada and Kochi, India. Our mission is to bridge the gap between land-based casinos, online casinos and social casino gaming apps through strategic partnerships with land-based casinos, which currently include Mystic Lake Casino Hotel, Pechanga Resort & Casino, Delaware North Gaming, Fantasy Springs, Lake of the Torches Casino, and Choctaw Casinos & Resorts. With more than 130 employees worldwide, Ruby Seven Studios has created more than 20 titles for the Apple, GooglePlay, Amazon Kindle, Facebook, and web platforms. To learn more about Ruby Seven Studios, please visit rubyseven.com. About Mystic Lake Casino Hotel®: Owned and operated by the Shakopee Mdewakanton Sioux Community, Mystic Lake Casino Hotel is the premier gaming facility in the Midwest and the largest casino in Minnesota. Mystic Lake® creates original and exciting entertainment experiences for its guests with gaming, distinctive bars and restaurants, indoor and outdoor concert venues, unique special events, and luxurious accommodations, all just 25 minutes southwest of Minneapolis/Saint Paul. In 2018, Mystic Lake opened Mystic Lake Center®, a new event space and hotel tower. Offering state-of-the-art technology, this 70,000-square-foot venue hosts groups of all sizes for conferences, expos, weddings and other events. With 766 new and renovated modern hotel rooms, Mystic Lake is one of the largest hotels in the Twin Cities area.
THE FUTURE OF SOCIAL CASINOS
What is the Future of Social Casinos? There is no doubt that the social casino concept is booming. In 2020, the global social casino market was worth an estimated $6.2 billion and mobile casinos became the top-grossing iGaming genres. During the COVID-19 lockdowns in 2020, the gaming category had an incredible 37% year-on-year growth in downloads. So what is driving this growth? Let’s look at some of the factors causing it: Increased Penetration of Devices The global installed base of smartphones and tablets is expected to exceed 5 billion by 2023. This provides a large potential user base for social casino games. Advancements in Technology Social casino games are increasingly becoming more complex and sophisticated with the introduction of new technologies such as virtual reality (VR), augmented reality (AR), artificial intelligence (AI), and blockchain. The increasing penetration of these technologies will create opportunities for social casinos to increase their user bases, engage users deeper, reduce fraudulent activities, and improve the overall gaming experience. Maturing of the Market The social casino market is maturing, with an increasing number of gamers becoming more comfortable with gaming in a social setting. In addition, the growth of new genres such as sports betting and fantasy sports are also helping to drive its growth. Increased Adoption of 4G/5G With the rollout of 4G/5G networks, there is a rapid increase in the number of social casino gamers as broadband speeds enable high-quality graphics and user experience. Presence of a Tournament Concept One area where social casinos have lagged is providing players with an incentive to continue playing and return frequently. This is now changing as developers and operators implement tournament concepts and progress-based gaming mechanics to keep players engaged in a social casino solution. So, What Does the Future Hold for Social Casinos? The future of the social casino concept is even brighter. Here are some key trends to watch out for: Proliferation of VR/AR-Based Social Casino Games Virtual reality and augmented reality are two of the most exciting new technologies in the gaming industry. They offer a more immersive experience for gamers and provide operators with an opportunity to attract new users, especially younger gamers who are more familiar with VR/AR technologies. Integration of Meta Features in Slot Games Slot games are one of the most popular genres in social casinos. To differentiate their games and make them more engaging, developers will start to integrate meta-features such as storylines, character development, and in-game choices into their slots games. Increased Adoption of Blockchain Blockchain is a distributed ledger technology that can revolutionize social casinos by providing transparency and trust among players, operators, and suppliers. We expect to see more blockchain-based social casino games in the years ahead. In conclusion, the social casino industry is strategically placed to make use of these growth drivers and continue its robust growth in the coming years. Ruby Seven Offers Robust B2B Social Casino Solutions Developed in the cloud, our B2B social casino solution is designed to help operators increase their user base by tapping into the lucrative market. Our platform offers a wide array of games that can be easily integrated into existing social networks or gaming platforms.